There are 10 types of people in the world: those who understand binary, those who don't. - Unknown

I would love to change the world, but they won't give me the source code. - Unknown

Unfortunately, no one can be told what the Matrix is. You have to see it for yourself. - Morpheus

Throughout human history, we have been dependent on machines to survive. Fate, it seems. - Morpheus

Do not try and bend the spoon. That's impossible. Instead, try to realize the truth. - Spoon boy

The Matrix is everywhere. It is all around us. Even now, in this very room. - Morpheus

Sooner you're going to realize the difference between knowing and walking the path. - Morpheus

Welcome to the real world... a world without rules or controls, borders or boundaries. - Morpheus

Have you ever had that feeling...where you're not sure if you're awake or still dreaming? - Neo

A robot may not harm a human or, by inaction, allow a human being to come to harm. - Isaac

Tell me, Mr. Anderson, what good is a phone call when you are unable to speak? - Agent Smith

Train yourself to let go of everything you fear to lose.- Yoda

The answer is out there. It's looking for you. And it will find you if you want it to. - Trinity

He tells me to do, to choose between that and the Matrix, I choose the Matrix. - Cyper

Machines didn't know what chicken tasted like, so that's why chicken tastes like everything - Mouse

Soon will I rest, yes, forever sleep. Earned it I have. Twilight is upon me. - Yoda

Hokey religions and ancient weapons are no match for a good blaster at your side, kid. - Han Solo

And I am C-3PO, human-cyborg relations. And this is my counterpart R2D2. - C-3PO

You're faster. Don't think you are, know you are. Stop trying to hit me and hit me. - Morpheus

we have no choice but to continue as planned. Deploy the sentinels. Immediately. - Agent Smith

Matrix is a computer-generated dream world built to keep us under control. - Morpheus

You have to let it all go, Neo. Fear, doubt, and disbelief. Free your mind. - Morpheus

You are the One, Neo. You see, you may have spent the last few years looking for me. - Morpheus

The circle is now complete. When I left you I was but the learner, now I am the master. - Darth

Home  |  About Me  |  jump to blog post  |  

vanakkam / hajimemashita

Hi, I am Balakumar Muthu

I am an Award-winning Entrepreneur (Asia Innovation Award - SingTel, Singapore), currently working towards the great mission to make the world a better place to work. I've been Designing and Building Web softwares for more than 17+ years, an Full-stack Designer & Developer, Web Software Consultant for Japanese Companies, Creative DIY Hacker and a Geek based in Asia.

My strong expertise includes building Smart Web applications, UI/UX Design and Development, Growth, Branding, Ecommerce, IoT, Making creative & enjoyable stuffs, Typography, Developing Social Networking Platforms (SNS) & Blogging Applications, Product Prototyping, SEO and Open Source Technologies. Overall my passion and expertise evolves around all sorts of things, starting from creative ideas & concept, design, development & implementation of various kinds of innovative products.

I enjoy simple things — nature, reading, trying different flavour of tea, zen philosophy, making mistakes & learning from them, DIY hacks, Japanese culture and a die-hard fan of Comics.

Awards & Honours for My works

Awarded the “Asia's Top 50 Apps 2011 Award” (winner lists) from SingTel, Singapore.

Winner of "Red Herring 2010 Asia Award" (finalists) - 2013 & 2010 for Technology Innovation.

First Prize Winner of "Java Master Contest", conducted by Sun Microsystems and BenQ Siemens Germany and many other technology and design contests.

Sun Microsystems Duke's Choice Awards” 2006 - *** "Hello World(s)!" From Code to Culture: A 10 Year Celebration of Java Technology ***, Book.

Sun Microsystems appreciation for testing early versions of Java Platform. published my Java Duke Holiday Pictures from 1000's of submission.

and much more.

Some of My Previous Ventures

LoveLogger the world's first Collaborative Blogging & Social Network for Pairs and has received a great response in China and Japan. It was launched way back in 2008, even before the release of current popular pair apps like Couple, Pairy, Between, Hey, Cupple.

SweetCircles one of the earlier Blogging-based Social Networking platform, an Blogging app with Social networking features. SweetCircles was also ranked as world’s top 50 hosted blogging platform by

Press and Media Coverage for My works

Me and My works have been featured at ZDNet Asia, Economic Times, Yahoo! Japan, MSN Japan,,,,,,, Kaoshi.edu5a,[pdf], and many other popular sites.

Notable Works & Contributions

Created Google Kids – a search engine for kids prototype, for demonstrating during my Google India Interview in 2005.

Designer of DevCamp India Official Brand and WikiCamp India Brand.

Being a big lover of Linux & Open source movement, organized the free "Ubuntu Dapper Drake T-Shirts Contest" to create more awareness and interest to the community.

Well proficient in User Interface and Usability study and have published usability study report on Yahoo! Flickr, MSN Hotmail and It's also been featured in Google and

Contributed member of World Wide Web Consortium (, W3C HTML 5 Working Group and Internet Society (ISOC) India Chapter.

Blogger, Wikipedian, Writer

Editor of Wikipedia, contributed for more than 100's of Wikipedia pages in various topics in Computer/Internet Technology category.

Contributing writer of DeveloperIQ Magazine on the latest Web Technologies. My most popular articles includes in CSS 3, HTML 5, JQuery, Eclipse Plug-in Development and Google Technologies.

Blogging since 2002 and listed as the 'Top 10 Tech blogger' by 'Blog Street India' and rated as the 'Top 50 Tech Blogger' by 'Blogs Top List' in 2005 – 2007. My blog posts have also been featured at Google,,, Webpronews, Planet Mozilla, Linux Toy and few other popular blogs. It is also listed in 'Favorite Blog lists of Sun Microsystems' Web Blog in 2005. Made my own blogging site at Yahoo! Geocities as (screenshots) in early 2002.

Some of my Fun projects :, CrosswordCaptcha.

Conferences & Unconferences

Speaker and Mentor for NurtureTalent Startup Boot Camp at IIT Madras.

Co-organizer of Mozilla Firefox Party India, for the most early release of Firefox 2 and the IdeaCamp Pune. Regular to Tech meetups from BarCamp, BlogCamp, WikiCamp Unconferences to Sun TechDays, BEA Dev2Dev Days, Oracle Developer Forum, Google Developer Days and many other tech conferences.

Contact Me

Personally, you won’t find me on Facebook. If you want to reach me to discuss with any projects or to just say hello, mail me at

  •           My Guru Swami 


    "... get up, and set your shoulder to the wheel-how long is this life for? as you have come into this world, leave some mark behind. otherwise where is the difference between you and the trees and stones? - they too come into existence, decay and die..."
    - Swami Vivekananda

Design and Usability Issues/Errors in !!

Last week, I created a new Mail account for one my personal use in’s It is one of the most popular Mailing service used by most Indians all over the world since 1996. While I am browsing the site, I could see some of the basic Design and Usability Issues in Rediffmail. Here I am listing some of them:

In the Home page of ‘’, the header Icons on the top, can be used the web space more effectively. The blank space on the left [1] and right [2] side, seems to be bit odd to the user and they could be used to showcase other Rediff’s services like Rediff Bol, Rediff Blogs, Rediff Photos, etc, like we have in Yahoo! Mail.

 click to see the full size image

[click to see the full size image]

When I am getting started with Rediffmail, to create a new account, the registration form seems to be breaking the order. In the ‘Password Reminder Information’, I could see the field like Country, City and in ‘Tell us about yourself’ section we have State and PinCode fields. They must have them grouped in ‘Tell us about yourself’ section. There no specification to the user, which is optional or mandatory field, by providing a ‘*’ near the mandatory fields. I ignored the Occupation filed thinking that would be an optional field, but that is mandatory field, I could know only when I submitted the form.



Copyright message in the footer, still with copyright to 2004. This is not a big issue but still it has to be changed.


Next, I started with composing a mail and tried with attaching some files. When I finished attaching the files, I couldn’t find the ‘Done’ button. Look I have attached only 3 files, but there are 4 files in the list. Look at the first one item in the list ‘List of attached file(s)’; actually it is label to the list, which has to be shown as label not inside the List item itself, but outside the item list. It confuses the user; I can even able to select that first item too!!


The Done button is just hiding; I have to scroll to the right to get the ‘Done’ button. New users obviously must find it difficult; have to search for the all the buttons. More over they also prevented the maximizing the page.


After I have attached 3 files and returned back to mail composer, I could see only one file. The attached files can be displayed in listed order to see all the attached files.


Distracting user mostly with frequent popup like this, this popup is of no much use as most of the browsers have popup blockers, which promptly stops them.

 click to see the full size image

[click to see the full size image]

In the ‘My Settings’ page, the ‘Personal Information’ and ‘Manage your Mail’ strips color pattern at first looks like Google Adsense ads. I think the color pattern has to be changed to merge with the theme.

 click to see the full size image

[click to see the full size image]

When I landed on the Customer Care page, it has two buttons in bottom of the page with two different colors; one button is in pink color and other looks like a normal button, I couldn’t understand what they convey to the user. Once again look at the Copyright still in 2003.

 click to see the full size image

[click to see the full size image]

When I moved to Upgrade Rediffmail page, I could see two copyright messages in the footer, with copyright to 2004. I think they have to upgrade the year first and remove the extra footer next.


These are some of the issues, I could see very well in just a single instance of my analysis of the website. They just seems to be very simple, but they really matter to maintain the standard and quality of a website and could obviously reduce the sites reliability. I feel Rediffmail, has to improve their user experience, especially by improving their User Interface and expect their services to continue great like now, until then they can’t compete with other major players. Hope Rediff hear me ...

Balakumar Muthu

Update: I have sent this post to's Customer care and to the CEO of Rediff. Although I haven't received any official information from them, I could find the changes I have pointed out especially their Home page.


At 8:23 PM, Anonymous Dreamchaser said...

Very good experimentation Bala! Did you contact thier team with this post ? Indeed all these issues are silly and I am wondering how did they ever forget to fix thos.

They need to learn a lot rather than earn a lot from those stupid pop-up ads !


At 5:29 PM, Blogger Vasudevan Deepak Kumar said...


Real tough test results to Did you send the results to Rediff CustomerCare? Any responses?

Rediff claims to be a top Indian website among all countries in the world.

They should treat this as a high priority and correct it, since otherwise it presents a bad image to the country too.

At 5:58 AM, Anonymous dinesh said...

Great effort, wish Rediff had noticed your critique.

At 3:13 PM, Blogger balakumar said...

This comment has been removed by a blog administrator.

At 5:27 PM, Blogger balakumar said...

First of all thank you guys for your note :)... I have sent a mail to rediff's customercare, but NO reply... !!

At 12:50 PM, Anonymous Pallavi Deshmukh said...

Great observation, I hope Rediff hears this and carries the necessary changes to enhance the user experience.


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